About LogSpark

LogSpark International is a “Hands-Across-The Pond” collaboration between Blu Sparkle in the USA and Sandry Logan in the UK. The pair met early in 2006 when neither had been SL residents for more than a few weeks. They hit it off right away and the idea of a joint business venture began to take shape. The partnership first came into being in April 2006 with the launch of a series of supporters’ shirts for the 2006 Soccer World Cup Finals. If you’d seen them whooping and cheering after the first payment came in, you’d have thought Blu and Sandry had won the lottery rather than sold a L$40 shirt. The first line of ladies clothing (in fact there were three lines) came in May 2006 and on a frenetic Sunday evening, the LogSpark Ladies rented their first stores…in Dickens Village and Isle Rfyre.

Since the outset, LogSpark International’s mission has been to create the best quality items and services that it can. There are plenty of stores where you can kit your avatar out to look like a “hoochie-mama.” LogSpark’s stores are not amongst them. LogSpark’s dresses and skirts are intended to be sexy and alluring, of that there is no doubt! But they’re not overly revealing, leaving something for the imagination…something to make the brain tick away in quiet admiration, wondering about the woman beneath. Everything is handled in-house, from initial concepts and designs, through creation and implementation — right down to the modelling and the graphics that go onto the boxes from which the outfits are sold.

But, it’s not just female clothing that the LogSpark Ladies produce. They can also build, texture and code. The majority of the buildings on beautiful, green Turing Isle that is home to the LogSpark Main Store (and the Virtual Kennel Club with whom LogSpark shares the island,) were built by Blu and Sandry. The LogSpark range has been extended to include furniture, vendors and the Safe! - a tribute to Hiro Protagonist from the Neal Stephenson novel, ‘Snow Crash’. The LogSpark Ladies also run a networked advertising service with billboards in the best part of 150 sims and a client group that enjoys 96 hours per day air-time.

LogSpark International is committed to Second Life for the ‘long haul’ and this transatlantic partnership is now starting to demonstrate sufficient versatility to offer consultancy and content creation projects for businesses and organisations wishing to create a presence in Second Life.